THE ROLE OF ECONOMIC MANAGEMENT IN STRENGTHENING UKRAINE’S COMPETITIVENESS IN GLOBAL MARKETS AFTER THE WAR

Abstract

The article comprehensively examines the strategic role of economic management in enhancing Ukraine’s competitiveness in global markets during the post-war recovery period. It argues that effective, transparent, and innovation-oriented economic governance serves as a cornerstone for national resilience, sustainable growth, and integration into the global economy. The study emphasizes that post-war reconstruction requires not only the restoration of destroyed infrastructure but also the deep transformation of institutional systems, fiscal mechanisms, and governance models. Drawing on a comparative analysis of Croatia, Georgia, and Iraq – countries that faced large-scale conflicts in the twenty-first century – the research identifies key determinants of successful post-war economic recovery, such as macroeconomic stabilization, foreign investment attraction, institutional modernization, and social reintegration. Particular attention is paid to Ukraine’s strategic priorities, including the digitalization of public administration, promotion of human capital development, stimulation of innovative entrepreneurship, and participation in global value chains. The article further explores the role of international financial institutions and foreign aid in facilitating reconstruction and improving fiscal sustainability. From a scientific perspective, the research applies a systems-analytical approach, integrating institutional theory, post-conflict development models, and principles of sustainable economics to substantiate the interrelation between governance efficiency and competitiveness. It underlines the necessity of aligning Ukraine’s recovery agenda with the principles of green growth, energy efficiency, and technological modernization to ensure long-term competitiveness. The study concludes that the systematic reform of institutions, consistent policy coordination, and effective public-private partnerships will strengthen Ukraine’s resilience to external shocks, secure its reintegration into the global economy, and promote inclusive, innovation-driven post-war development.